-- NIJE ZA OBJAVLJIVANJE -- SAMO RADI TESTIRANJA SAJTA --
(isečak teksta, izvorni članak:
https://qz.com/1750907/is-the-new-ford-mustang-mach-e-really-a-mustang/)
Today, the Ford Motor Company unveiled a risky new iteration of a Mustang. An electric SUV crossover that evokes picking up the kids at soccer as much as it does The Fast and the Furious.
The full force of the American car maker’s storied history was on show for the launch event, which was held in downtown Los Angeles just ahead of the city’s auto show. Actor Idris Elba, who once worked in a Ford factory in London alongside his father, and Bill Ford, the great-grandson of the company’s founder, were both on hand. So was the press, influencers, Ford employees, and dealership owners.
The new vehicle, the Mustang Mach-E, will go on sale in about a year. It will start at about $43,000 and have a range of about 300 miles on a single charge. It’s a price that clearly takes aim at Tesla’s entry-level Model 3 and forthcoming Model Y. Many of the new Mustang’s design flourishes, too, seem to reflect the design language of Tesla CEO Elon Musk. Ford has done away with fidgety knobs and dials on the interior, replacing them with large touchscreens, much like Tesla’s (barring a single tactile dial at the bottom of the center dashboard). Even the shape of the car, from a distance, could be mistaken for a Model 3.
It’s not surprising that Detroit would look to Tesla when designing an electric car. Tesla has done more to spur growth in electric vehicles than any other single car company. Musk even congratulated and welcomed Ford’s entrance into the high-end electric market, suggesting it will hopefully inspire other automakers to follow suit. By leaning on Tesla’s success, but making it accessible to anyone who’s driven a Ford Fiesta, F-150, or Fusion, the company hopes to bridge the past and the present as it shifts from being a car company to something more grandiose.